By Arthur 
How to Significantly Increase Website Traffic When You’re Already Actively Promoting on Facebook and VKontakte?
It’s simple — start leveraging Twitter. Expand your touchpoints with customers and grow your audience.
Today, Twitter is a loud, fast-moving, and extremely popular platform. In Ukraine alone, there are over 430,000 registered accounts — and among them are your potential customers. But how do you get their attention? How do you stand out? What kind of Twitter account do you need?
Today I’ll share 8 powerful tactics that are guaranteed to boost traffic to your website.
1. #AddImages
Don’t assume Twitter is only a text platform. Images make you stand out in the endless stream of tweets, and research shows that tweets with images receive twice as much engagement.
Images can be up to 3MB and should be in GIF, JPEG, or PNG format. Choose photos with a clear focal point that draws the viewer’s eye.
For high-quality visuals, use free resources like Flickr, Free Range Stock, or Unsplash. You can also buy unique images on iStock, Shutterstock, Corbis, or Thinkstock.
Clickable images can include the headline of your blog post placed over a simple, thematic background.
2. #TeaseYourFollowers
When you add a link to a tweet, don’t reveal everything about its content. Your goal is to spark curiosity. One of the best intrigue-builders is the word “How”.
Also, don’t use the full 140-character limit. Research shows that tweets between 120–130 characters get the highest click-through rates — the sweet spot for readability and engagement.
3. #RepostSmartly
Posting the exact same content multiple times often brings no value.
But Twitter moves fast — your audience may miss important information. If you need to share the same message again, change the text and visuals.
Here’s how to diversify reposts:
- Tweet with the original headline, link, and image.
- Tweet with a quote and link to the article.
- Tweet with a different image, link, and a question that sparks curiosity.
4. #OptimizeYourBio
When someone sees your tweet in their feed, they also see your name, profile photo, and the tweet itself.
If they click your profile, the first thing they see is your bio.
Most people use this space to briefly describe themselves and place a website link that leads to their homepage or blog.
Instead, use that website field to link directly to your latest or most popular blog post. You can even replace your entire bio with a single link optimized for Twitter users.
Yes, you’ll sacrifice some descriptive text — but you’ll gain an additional traffic source.
Just make sure this link is always up to date and synced with your freshest content.
5. #AskYourAudience
Build feedback loops with your readers. Ask them what problems they face most often. Be attentive and genuinely interested. This helps you:
- become more useful to your audience, and
- fix gaps in your business in time.
Once you gather enough responses to spot patterns, start creating content that addresses those specific problems.
Another effective tactic: use Twitter search to find discussions related to your topic. Identify common questions and concerns. This helps you discover trends and tailor your content accordingly.
Content aligned with your audience’s needs always attracts more users.
6. #UseHashtags
Tweets with hashtags get twice as many clicks as those without.
Use hashtags relevant to your blog topics — this helps users looking for expertise find your tweets.
Be consistent with your hashtags over time. This helps your audience remember the themes you cover and recognize your niche.
7. #BeYourself
Sure, your audience cares about industry-related content — but personal tweets play a huge role in building trust.
Share your preferences, things you find valuable or simply enjoyable.
When people appreciate your personality, they’re far more likely to trust your tweets and click the links you share.
8. #UseQuotes
Expert quotes help connect your content to recognized leaders in your industry.
If your posts include interesting stats or impactful numbers from credible sources, add them to your tweets. This draws more attention and drives more users to your blog.
Bold, simple statistics stand out in a crowded Twitter feed — often more than words.
Conclusion
So — are you ready to drive even more traffic to your website?
You won’t become Twitter-famous overnight or gain a million followers instantly. But consistently using these tactics will gradually attract more engaged readers who will regularly visit your blog or site.
To succeed as a Twitter blogger, you’ll need to invest time in your audience, express your interests, and keep promoting your content.
Building a successful Twitter presence isn’t easy — but anyone willing to put in the work and show their talent can achieve it.
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